Essential Apps For Marketers (Recommended By HubSpot)

Regardless of any stage in the sales cycle, marketers have ample options in HubSpot to support their business processes. And, with the integration, the list of possibilities grows even more extensive. Here are the top apps for marketers that HubSpot recommends.

Marketers can integrate these apps with HubSpot to supercharge their sales process, lead nurturing, lead management, and whatnot.

RollWorks ABM

ABM (Account-Based Marketing) enables B2B marketers to target and interact with their ideal clients on a large scale. RollWorks offers a selection of tools for locating, characterizing, and nurturing target accounts and data to evaluate ABM campaigns' success. Users of RollWorks ABM can create highly customized campaigns and employ cutting-edge targeting strategies like account-based advertising to reach their preferred clients.

Postalytics

Postalytics, a cloud-based platform, offers a complete solution for managing direct mail marketing campaigns. It interfaces with various marketing technology that helps companies streamline their direct mail workflows, from campaign conception and design to production, distribution, and measurement. Businesses can design direct mail pieces using pre-made templates or original artwork. Data management services from Postalytics make it simple to upload and segment mailing lists.

Lucky Orange

Lucky Orange is a tool for website optimization and analytics that offers companies real-time data and comments on the effectiveness of their websites. The platform offers detailed visitor behavior data, heatmaps, session recordings, form analytics, and more to help organizations enhance website design, user experience, and conversion rates.

Wistia

Wistia is a platform for hosting and marketing videos that assist companies in producing, hosting, and disseminating fascinating video content. Businesses can upload, manage, share, and track the performance of their video content using various tools provided by the platform. They can easily share their films with their audience using Wistia's customizable video players, which can be included in websites, landing pages, and email campaigns.

Eventbrite

Eventbrite is a website that assists individuals and groups in organizing, marketing, and selling tickets for their events. The platform offers many tools and services, such as event creation and customization, ticket sales, and promotion, to simplify event planning and management. Additionally, it provides real-time monitoring and analytics, allowing event planners to monitor ticket sales, attendance, and other vital statistics. Eventbrite offers event page creation and ticket sales.

Vidyard

A video marketing and analytics tool called Vidyard assists companies in producing, hosting, and assessing the effectiveness of their video content. The platform offers a variety of features, such as video hosting, video creation, and video analytics, for producing exciting video content. Vidyard offers comprehensive statistics to assist companies in comprehending the value of their videos. Businesses can easily upload and distribute their video content owing to Vidyard's video hosting features.

Canva

Canva is an online graphic design tool that gives people and companies an easy and convenient way to produce graphics of high quality. Users don't require significant design abilities to create various projects with Canva, including presentations, social media graphics, posters, flyers, and more. It provides a selection of design tools, such as text and shape tools, with more sophisticated options like photo editing and animation.

AdRoll

AdRoll is a digital advertising platform that gives companies tools for developing, overseeing, and improving their digital advertising campaigns. Its features, including retargeting, prospecting, and omnichannel advertising, allow businesses to reach their target audience over various channels, including display, social media, and email. 

Businesses have a greater chance of turning visitors into buyers with its retargeting functionality by displaying advertisements to people who have interacted with their website.

Reveal

Companies can obtain a complete view of their customers and prospects by using the sales intelligence platform Reveal. The platform offers data enrichment, lead scoring, and account mapping to help sales teams understand their customers and prospects. The data enrichment features of Reveal help businesses improve their customer and prospect data, making it easier to prioritize and target their outreach initiatives.

Microsoft Teams

The Microsoft 365 portfolio of services includes Microsoft Teams, a platform for communication and collaboration. Teams can communicate, share files, and work together on tasks and projects in a single location. Teams can interact and work in real-time through chat, audio, video calls, and document sharing. Microsoft Teams integrates with other services, making resources accessible in one place, such as OneDrive, SharePoint, and Trello.

Supermetrics

Supermetrics is a platform for data reporting and automation that assists businesses in gathering, integrating, and analyzing data from several sources. More than 50 marketing, advertising, and web analytics services, including Google Ads, Facebook Ads, Google Analytics, and others, are supported by the platform. It provides real-time data sharing and collaboration tools. Supermetrics offers data analysis tools like charts, pivot tables, and custom dashboards.

Quickbooks Online 

QuickBooks Online is an accounting program that was created with small enterprises and independent contractors in mind. The platform provides various tools and functions for handling funds, including bookkeeping, spending tracking, and invoicing. The platform makes it simple for consumers to manage their finances in one location by integrating various other financial apps and services, such as banks, payment processors, and payroll providers.

ClickUp

A productivity and project management application called ClickUp is intended to make teamwork more effective and efficient. The platform provides various tools for job management, time monitoring, and team collaboration in a single, centralized workspace. Teams can easily stay on top of their projects with various project management tools, including calendars, Gantt charts, and dependency tracking. Teams can manage projects, assign tasks, and monitor progress in one place.

Sendoso

The marketing automation platform Sendoso offers customers a one-stop shop for all of their direct mail and eGifts marketing requirements. It helps businesses customize and automate their outreach efforts to clients and prospects by enabling them to send actual gifts, cards, and direct mail items directly from the site. Teams can easily streamline their workflows and manage their campaigns more effectively due to the platform's integration with well-known CRM and marketing automation technologies.

Metadata

To increase revenue, B2B marketers automate their display, paid search, and paid social campaigns with the help of Metadata's demand generation platform. Metadata automates everything, from building audiences to running campaign experiments to automatically optimizing campaigns to increase revenue. To push enriched leads from Metadata and monitor performance, B2B marketers integrate their HubSpot accounts with Metadata.

Integrate these tools or any other that fits hand-in-glove with your business process. Use AvantaHub's HubSpot Integration experts' knowledge and experience here. Book a meeting with us today to discuss your integration project.